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  • If you look at #Snapchat from the outside, it feels like a fun photo-sharing app where people send disappearing #snaps. But inside the #company?
    It’s a data-driven, ad-powered, creator-friendly, and AR-first machine built for the next generation of the #internet.

    I’ve been analysing different #apps for PratsDigital, and Snapchat genuinely has one of the most unique #business models in the social media world. It’s not like Instagram, not like TikTok and definitely not like Facebook.

    In this #article, I’ll break down Snapchat’s business model in a very simple and easy-to-understand way the way I explain it to my #SEO clients when discussing platform strategies.
    https://pratsdigital.in/inside-snapchat-business-model/
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